Promotions of Baby - Small Film Leaves a Big Mark at the Box Office
The success of the "Baby" has become a major talking point in the film industry
HYDERABAD: The success of the "Baby" has become a major talking point in the film industry. This small-budget movie has achieved the unimaginable feat of grossing over Rs. 80 crores at the box office, and it continues to rake in good collections even in its third week. The unexpected impact of "Baby" has surprised the audience and the film's team. One of the key factors behind the film's phenomenal success lies in its promotion strategy, which has set a new benchmark for film promotions.
The team meticulously planned and executed their promotional activities, relying heavily on social media without extravagant spending. Right from the first look to the release, every step was methodically carried out to pique the audience's curiosity. The team also deserves appreciation for accepting the criticism and not creating any fuss about it.
Most importantly, the song "O Two Prema Meghalila" played a crucial role in promoting the movie, captivating the audience's attention. The teaser and trailer also struck the right chords, leaving people eager to watch the film. The paid premieres further contributed to building anticipation among the audience.
Guest appearances by Vijay Deverakonda, Allu Arjun, and Chiranjeevi in events and promotional tours created a buzz around the movie. Even Allu Aravind supported the film through his involvement by throwing a party to the team.
The success of "Baby" taught other filmmakers valuable lessons on effectively promoting a movie without exorbitant budgets. It demonstrates that with a well-thought-out approach and the right use of star power, even smaller films can make a big impact and achieve remarkable box office results.