'RRR' mania reinitiated in Japan with film's re-release!

Despite playing continuously for a hundred days last year, the passion of Japanese viewers remains unquenched in terms of showing admiration for the film 'RRR.' The prestigious film is set to be re-released on January 5 with brand new IMAX prints, and surprisingly, tickets are selling out rapidly even for main screens in Japan.

RRR holds the distinction of being the number one Indian movie released in Japan, surpassing the previous record held by Muthu. It underscores the impact of connecting with the audience through compelling content, as exemplified by movies like Dangal and Secret Superstar.

The fictional narrative of two independent warriors portrayed by Rajamouli in RRR has captivated the Japanese public, leading to sustained enthusiasm two years after its initial release.

This success reflects the brilliance of director Rajamouli, commonly known as Jakanna. RRR's popularity has extended beyond traditional screenings, as evidenced by its strong performance on streaming platforms.

When Netflix CEO Ted visited Hyderabad due to RRR, significant collaborations were initiated with several big stars of Tollywood. The Hindi version of RRR achieved massive viewership globally, contributing to Netflix's extensive reach. The movie's popularity transcended language barriers, even without the Telugu original version, surprising the OTT community.