BJP launches 'Har Ghar Tiranga' campaign

HYDERABAD: The Bhartiya Janta Party (BJP), on Saturday, unveiled a number of new initiatives in view of the 2024 Lok Sabha elections. The office-bearers' meeting covered the broad strokes of the new organisational initiatives, such as the "har ghar tiranga" (Tri-color in every home) campaign to reach 20 crore people to unite the nation.

At the meeting, which was held prior to the start of its national executive conference in Hyderabad, the decision was made to increase its outreach efforts and improve the organisation at the booth level.

BJP's vice-president Vasundhara Raje referred to booth workers as the BJP's "basis" and said the party had planned to have 200 active workers at each polling place, create booth level worker Whatsapp groups, and organise "Panna pramukhs." Weekly booth reviews of the party's organisational and outreach efforts would take place, she noted.

It was decided that two resolutions would be adopted at the national executive conference, one on politics and the other on economics and the welfare of the poor. Additionally, the party would discuss the political climate in Telangana.

The subjects to be discussed would be decided upon in the executive meeting, she said while responding to a query on whether debates on the murder in Udaipur, where a man was hacked to death by men, and the infamous controversy surrounding suspended spokeswoman Nupur Sharma.

JP Nadda, the president of the BJP, would give a speech during the national executive's first meeting. Prime Minister Narendra Modi would also be attending the meeting.

Nadda also charged opposition parties, on Saturday, attempting to thwart a number of initiatives undertaken by the BJP at the federal level and in state legislatures in support of a "resilient and resurgent" India.

Nadda claimed that opposition parties, in their zeal to oppose the Prime Minister, started attacking the administration's beneficial policies and programmes designed to give India more power.

According to him, opposition parties were corrupt and seeking to empower their own families while the BJP has been fighting to empower the poor.

Nadda praised the Prime Minister for his "excellent governance" throughout his eight ruling years and for his consistency during his 20 years in public service.

When asked about Telangana Chief Minister K Chandrashekar Rao not receiving Modi on his arrival in the city, Union Minister Smriti Irani said that KCR had not insulted an individual but the institution and said that he was disrupting constitutional protocol.