BRS launches Balagam-themed ads for Telangana election campaign

HYDERABAD: KT Rama Rao, working president of the BRS, released the first set of Balagam-themed advertisements for the Telangana election campaign on Saturday.

The party has roped in blockbuster Balagam movie fame actors for the party’s advertisements for the assembly election campaign. The BRS has creatively used the services of these popular actors to send across the party’s campaign message.

A total of five ads highlighting the BRS-led government’s schemes, achievements in the last nine and half years, party’s manifesto and the need to vote for BRS in the ensuing polls were released by KTR.

The Balagam movie, released in March, created a sensation of sorts in Telangana. The movie beautifully showcased the change in rural life of Telangana capturing the scenic locations filled with green landscapes.

The movie has received such a phenomenal response that it was screened in many villages of the state using projectors and screens. The five advertisements would be screened in movie theatres and televisions. The ads which were already released on various digital media platforms have gone viral.