Allu Arjun explains the current success formula in Telugu cinema

Icon Star Allu Arjun graced the pre-release event of Sree Vishnu's Alluri last night in Hyderabad. This is the first time Arjun promoted a film in a long time. As expected, fans were excited to see him and listen to his speech.

Speaking at the event, Allu Arjun said that he loves Sree Vishnu's work. He said that he followed Vishnu's films like Mental Madhilo, Appatlo Okadundevadu, Brochevarevarura and Raja Raja Chora. He went on to add that he always had a soft corner for Vishnu.

"One day, he came to my office and invited me to this event. He said that he never asked any actor to promote his film but is doing it for the first time to boost the promotion of Alluri. I always had a soft corner for him and thus, I immediately accepted his invitation," said Allu Arjun. He wished all the best to the entire team of Alluri.

Meanwhile, Arjun went on to say that these days, people are outrightly rejecting bad films and only accepting good content. "Audiences are not showing any disparity towards big and small films. They are encouraging films that have good content and rejecting the ones which don't have good content. Thus, it is a great time for everyone to come up with good content irrespective of the budget and the star cast. If the movie is good, it will be accepted for sure," said Allu Arjun.